Smart Ass DVD


On the first day of term the dean of their prestigious business school tells his students: 'You are the elite... the crème de la crème. Soon the rules of a market economy will no longer be a mystery to you. Learn work and apply. Kelly Dan and Louis take him at his word. Starting from the theory that relationships between the sexes can be regulated by market principles the three sophomore classmates begin to inflate the popularity of certain students artificially by hiring beautiful off-campus women as their dates for exclusive and riotous college... parties. The perfect business model their concept takes off like a rocket surpassing its founders' wildest expectations. Soon they find themselves confronting the problems of rapid growth. And then the system truly takes on its own velocity quickly escaping their control... After all they're barely more than kids... and wasn't it all just a game anyway? Funny troubling and touching a powerful Generation Z coming of age story from director Kim Chapiron (Sheitan Dog Pound). [show more]

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08 September 2014
90 minutes 
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Please note this is a region 2 DVD and will require a region 2 (Europe) or region Free DVD Player in order to play.  Kim Chapiron directs this French comedy drama starring Thomas Blumenthal, Alice Isaaz and Jean-Baptiste Lafarge. When three business school students try to apply strategies they learn in class to entice sexual partners, they get more than they bargained for as it turns into a viable business venture. As they realise that attractive women are willing to sleep with the geeks and nerds of the university world if they know they have slept with other equally or more attractive women, they set out in a business that could be compared to prostitution, with other students employing their services.

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